JD for CRE: 
1. Customer Relationship Management

• Handle customer inquiries related to LED lights, drivers, profiles, and accessories.
• Maintain strong relationships with B2B customers.
• Ensure timely communication with customers regarding products, pricing, and availability.

2. Lead Management & Follow-Ups:

• Record and track new leads from calls, WhatsApp, emails, and references.
• Follow up on inquiries, quotations, and pending orders.
• Convert inquiries into confirmed orders through regular follow-up.

3. Sales Coordination: -

• Support the sales team with visit planning and customer coordination.
• Share customer requirements with the sales team.
• Record visit feedback and action points.

4. Quotation & Order Processing

• Coordinate order confirmation, dispatch, and delivery

5. CRM & Data Management

• Update lead status, order history, and follow-up schedules.
• Ensure data accuracy and proper documentation.

6. Complaint & Service Handling

• Register customer complaints related to quality, delivery, or pricing
• Coordinate with internal teams for quick resolution.
• Ensure customer satisfaction after issue resolution.

7. Reporting & MIS  

• Prepare daily, weekly, and monthly CRM and sales reports.
• Track pending payments and outstanding follow-ups.
• Share customer feedback and market insights with management